Question discussion

All of the following are metrics for e-mail campaigns except _________.

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All of the following are metrics for e-mail campaigns except _________.
  • Aopen rate
  • Bdelivery rate
  • Cbounce-back rate
  • Dcart conversion rate
Correct answer: D

Discussion 1

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CCommunity
cart conversion rate

All of the following are metrics for e-mail campaigns except cart conversion rate. The conversion rate is the number of conversions divided by the total number of visitors.