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Which of the following refers to creating products tailored to individual customers?

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Which of the following refers to creating products tailored to individual customers?
  • Acustomization
  • Baggregation
  • CDirect materials
  • DReverse auction
Correct answer: A

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customization

Customization refers to creating products tailored to individual customers. It is the action of making or changing something according to the buyer's or user's needs.