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The theory of cognitive dissonance, according to which a person feels mental discomfort on holding two conflicting beliefs and is motivated…

2596Medium DSSSB TGT Computer Science 0 replies 1 views

The theory of cognitive dissonance, according to which a person feels mental discomfort on holding two conflicting beliefs and is motivated to reduce it, was proposed by

AJean Piaget
BLeon Festinger
CB. F. Skinner
DJerome Bruner

Correct answer: B

Explanation

Festinger (1957) proposed that an inconsistency between beliefs, or between belief and behaviour, creates tension which people try to reduce by changing their attitudes or behaviour.

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